
Chrysler is getting creative in its attempts to entice car shoppers to its brand. Besides large-scale end-of-the-year sales, with thousands of dollars off leftover 2006 models, Chrysler is mailing out three million coupons for $1,000 to current Chrysler, Dodge and Jeep owners, as well as those who drive other brands.
The offers are valid through Jan. 2 and can be combined with the already juicy cash-back offers on many vehicles. For a full list of current incentives, go here.
Direct mail isn’t anything new for sales, and almost every automaker sends special deals to current customers. This just seems like a rather large effort, especially when combined with other incentives.
[Chrysler Discounts Mailed to Millions, The Detroit News]